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Storming: Developing and Leading Your Sales Team

Storming: Developing and Leading Your Sales Team

What are the signs of a Storming team?
  • General resistance to goals or tasks
  • Defensiveness
  • Unhealthy competition
  • Team division
  • Heightened and unnecessary tension
  • Jealousy
How do I cope with a Storming team?
  • Foster respect for all contributions and ideas regardless of individuals' status.
  • Encourage conflict of a constructive nature, setting clear guidelines.
  • Ensure honest communication by setting the standard yourself.

Though easily formed, teams do not readily emerge as a cohesive and functioning group. Instead, they progress through a series of phases as individuals acclimate to each other and the challenges they must face together. This Business Impact focuses on a particularly difficult phase of team development: storming.

Salespeople whose job it is to personally sell products or services in a professional, corporate, capacity, along with those in training for such roles.

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