Communicating with a Cross-cultural Audience

What should be avoided when speaking to a culturally distinct audience?

• Slang, idioms, and sayings.
• Humor, unless research shows the audience will definitely understand and appreciate it.
• Negative or double questions.

What are some tips for building rapport with a culturally distinct audience?

• Plan in advance.
• Research the accepted cultural etiquette.
• Learn at least a few words of the local language.
• Listen actively.

Overview/Description

Cultural differences affect how people communicate in business. This impact examines pitfalls to avoid when communicating with a cross-cultural audience.

Target Audience

Any individuals interested in gaining cross-cultural communications skills.